Practicing What We Preach — Optimizing Our Own Google Business Profile

View Powerful Media Solutions on Google →

Why We Optimized Our Own Profile

The Cobbler’s Shoes

There’s an old saying about the cobbler’s children going barefoot — and it applies to digital marketing agencies too. We spend so much time optimizing our clients’ profiles that it’s easy to let our own slip. When we developed our GBP optimization process, we used our own profile as one of the first test cases. If we’re going to tell clients their profiles need work, ours better be bulletproof.

What We Did

Description Update

We rewrote our own description to clearly communicate what Powerful Media Solutions offers — SEO, web design, Google Business Profile optimization, content marketing, and digital advertising. The description positions us in the Palm Coast and Flagler County market while making it clear we serve clients nationwide.

100 Services Built Out

We created a comprehensive catalog of 100 services covering every facet of our digital marketing offerings. From SEO and web design to social media management, content creation, Google Ads, Facebook advertising, reputation management, and Google Business Profile optimization — every service has a unique description. We flagged our own service count as potentially high-risk under Google’s enforcement policies and noted it for monitoring.

19 Review Replies

All 19 of our reviews received personalized replies. Each response thanks the client, references the specific work we did together, and naturally mentions the services involved. Our review replies serve double duty — they engage with our clients and demonstrate to potential clients exactly what kind of work we do.

By the Numbers

Description: Full rewrite
Services: 100 with unique descriptions
Review Replies: 19 personalized responses
Self-Audit: Service count flagged for monitoring